Master in philosophy and yoga teacher, Jorge Brand, better known as Goura, moves Curitiba for more than 15 years. He was elected councilor of Curitiba in 2016 with 6,657 votes and state deputy in 2018 with 37,366 votes. In 2020, he was a candidate for mayor of Curitiba and came in 2nd place, with 110,977 thousand votes.
Graphic pieces had the function of multiplying the impact of communication, contributing to an increase in democratic participation and an increasingly collaborative political performance.
Local artists were invited to illustrate the maps of ten regional offices in the city of Curitiba.
On the back, more collaborations: for each agenda of the campaign, a guest to share their ideas.
Here are some films from the political campaign.
I contributed to the political campaign as coordinator of communication, designer and planner. More than a communication project, I made my part to build a better city by helping to elect Goura as a councilor in Curitiba.